Make a plan to grow your Digital Ecosystem. - REBOOT Stratégies

Here is a check list of items that you need to take into consideration for your planning.

Before you start, it might be wise to take care of the following

Objectives

What are your business objectives, and what you nee to accomplish. Be s.m.a.r.t.
Tactics
Get ideas, what are the tactics are you going to use, what have worked in 2013, what did not worked.
Resources
Don’t plan to do everything yourself. Your time is best spent on your business. You may loosing time, and money trying to do everything yourself.
Architecture
This is your big battle plan. Use mind mapping techniques.
Thesaurus
Many works can express the same topic. Use them.
Competition
Get intel.
KPI, ROI

How will you measure your success?

Optimize Website

  • Architecture
  • Grow your content (Fresh and Relevant, Value, Vehicule)
  • Code (for SEO, for Usability)
  • Mobile
  • Spend time on Design

Optimize Social Media

  • Editorial calendar
  • Thesaurus
  • Customer relations
  • Grow your presence on Pinterest, Vine, Instagram, Snapchat and Tumblr

SEO

  • Make your framework
  • Link building
  • Website
  • Social Media
  • Mobile
  • Thesaurus

Advertizing

  • Marketing plan
  • Search Engines
  • Social Media
  • YouTube

Mobile

  • Website
  • Build your App


CRM

  • Editorial Calendar
  • Build your email list
  • Segment

An now, put dates on each of the items in the list.

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